Business-to-Consumer (B2C) refers to electronic business dealings between a company and an end user.
Brief description
Business-to-business and business-to-consumer (B2C) transactions form the largest part of e-business or e-commerce today. A lot of modern businesses, referred to as the New Economy, record high profits in the B2B and powershopping segments. E-commerce methods work especially well for standardized products like books, CDs, video cassettes, computer hardware and software. The pioneer in the online market is undoubtedly Amazon.